Fix what’s broken. Accelerate what’s working.

An honest, concise audit of your full go-to-market engine. Run by battle-tested operators—not PowerPoint analysts.

Book a call to discuss a GTM Audit

What it is

We pressure-test everything from your positioning and pipeline to deal execution, leadership rhythm, and retention. You get a candid, unfiltered picture of what’s stalling your growth, alongside a prioritized playbook to fix it.

“Engaging with the Vedra team was incredibly beneficial for MagicOrange. Their comprehensive Go-to-Market review was sharp, insightful, and deeply relevant to where we are as a business.They quickly identified critical areas for improvement across customer retention, resource allocation, and organizational alignment.”

David Harding
CEO, Magic Orange

What you get

The three to five constraints actually limiting your growth

Named and evidenced from your own pipeline, data and team, not inferred from a checklist.

What each one is costing you, quantified

In pipeline, win rate, ramp, retention or valuation — so the size of the prize is clear before you spend a penny fixing it.

A report, sequenced by impact and effort

What to fix first, what can wait, and what to leave well alone. The order is the value; most teams already have a list, not a sequence.

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A 60-minute leadership playback

That aligns your team around the same diagnosis and the same first moves — so the findings turn into action, not a filed report.

How it differs from the free Health Check

The Health Check is a genuinely useful self-assessment — keep it, run it. But a self-score and a diagnosis are different things, and the gap between them is exactly the value of the Audit.

The free GTM Health Check

Shows you where to look
Symptoms, self-scored
These areas might be a problem
A useful hunch
10 minutes, on your own

The GTM Audit

Tells you what’s actually wrong, and why
Diagnosis, evidenced from your own data and team
The cost of the problem and what to fix first
A quantified, sequenced plan you can act on
2–3 weeks, with operators who’ve fixed it before

How it works

Scope (week 1)

A short call to agree focus, access and the questions that matter most to you and the board.

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Diagnose (weeks 1–3)

Structured interviews across the revenue team, a review of pipeline, forecast and CRM data, and a look at your current playbook and metrics.

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Playback (week 3–4)

Findings, the prioritised plan, and a live session with your leadership team.

Why CEOs start here

  • Fast & Fixed-Scope: Zero risk, zero fluff. Get total clarity in weeks, not months of blind faith.
  • Zero Commitment: The actionable playbook is yours to keep, whether you hire us again or not.
  • Operators, Not Consultants: Diagnosed and solved by people who’ve actually built and fixed these engines before.
“Without your cadence-based execution approach, the ARR amount we closed in this quarter would have easily spread out to the upcoming 2 years as it used to be.Seeing the closing result of Q1 with a 97% attainment rate of our sales plan, I wanted to thank you on behalf of our team for all the effort and hard work you have put into Binalyze GTM 2.0.”

Emre Tinaztepe
Founder & CEO @Binalyze

Ready to see where your growth is really constrained?

Book a GTM Audit scoping call